A large part of 10 Barrel’s success in Portland is due to head brewer Whitney Burnside’s unique beers. As far as the AB InBev purchase, she said, “There will always be those who frown upon it.” But she hasn’t had any issues with the acquisition and gets “complete creative freedom.” Photo by Patty Mamula
By Patty Mamula
For the Oregon Beer Growler
10 Barrel Brewing Co. opened its newest brewpub in the trendy Pearl area of downtown Portland in February 2015. The opening was just months after 10 Barrel shocked the craft beer world by selling to AB InBev.
It seems the Portland location had been in the works before the sale, but there was much local speculation about how selling out to the corporate beer giant would affect business. Predictions were negative.
Surprise. The Pearl location has been busy from the day it opened.
A large part of its success is due to brewer Whitney Burnside and her unique brews.
Burnside said, “The original plan was that I would make new beers and one-offs for limited release. I have complete creative freedom here.”
The core beers, such as Apocalypse IPA and S1NIST0R Black Ale, are still brewed in Bend.
So far, Burnside has made a mix of ales and lagers. She likes to throw in unusual beers that incorporate different processes and ingredients. A few examples:
— A lychee sour made with the fruit native to Asia that has a white grape flavor
— A Belgian ale made with ginger, honey and hibiscus
— A gose made with Casper pumpkins (the white ones) and bay leaves
The day we met, she had just released a witbier. This style is often brewed with coriander and dried orange peel, but she used dandelion root, toasted cardamom, fresh zested Meyer lemons and true cinnamon.
“We’re slowly starting to put these beers out in the market,” she said. They’re available at the Bend and Boise pubs.
One of her most popular beers, the first one she ever brewed here, is the Pearl IPA. “We keep making it. People love it. It’s the No. 1 best seller,” she said.
Burnside’s path to brewing started in culinary school. The Northwest native from Seattle traced her interest in cooking to TV celebrity chef Alton Brown. “I watched his show all the time,” she said. He’s the one who got her hooked on cooking with his technical, “sciency” style. His shows often focus on a single drink, dish or snack — such as shortbread cookies.
She attended Johnson & Wales University’s College of Culinary Arts in Denver with plans to become a chef. During an externship at The Herbfarm restaurant in Woodinville, Wash., she started making artisanal cheese and homebrewing. She fell in love with brewing and decided she wanted to become a brewer. For her, brewing is similar to baking. They both require detailed measurements, fermentation and meticulous attention to detail.
With her culinary school diploma and a little homebrewing experience, she started looking for a brewing job. She was a tough sell, as much for her lack of experience as her size. Although she finds people in craft brewing are open-minded about female brewers, her petite size didn’t help. “I had a hard time. Finally, Chad Kennedy, the brewmaster at Laurelwood, gave me an internship,” she said.
That was the chance she needed. From there, she put in a short stint at Upright Brewing, a brewery near the Moda Center in Portland that specializes in farmhouse beers. Both of these opportunities were steppingstones to her full-time job at Elysian Brewing Company in Seattle. She stayed there for a year before moving to Pelican Brewing Company in Pacific City, where she was the head brewer for three years. She took the job at 10 Barrel in December of 2014, several months before it opened. That meant she was there for the buildout and installation of the brewhouse.
“The cool part about being here from the get-go was I was able to acquire parts I needed to make the system complete,” Burnside said. She was involved with decisions regarding the piping, plumbing and changes in water.
Burnside brews twice a week, making one 20-barrel batch at a time. Right now, the facility doesn’t have a mill and all the malt is ordered pre-milled. “Bag by bag, we (she has a part-time assistant) climb up the stairs and empty the bags, usually around 25 in all, into the mash tun.” The bags, by the way, weigh around 50-55 pounds. “We’re usually mashed in by 7:30 a.m., well before we open at 11 a.m.,” she said. On the days she is not brewing, Burnside is cleaning, taking care of cellar work, monitoring or doing something with the beer that’s in-process or finished.
The 500-square-foot brewhouse is open on two sides to the pub, separated by a low, black metal railing from the guests. “It’s compact, but works well,” said Burnside. One challenge is finding space for barrel-aging. Right now, she’s managed to squeeze three barrels in between the fermenters. The previously used barrels that once held merlot are now filled with a Belgian dark strong called Alton Bruin after the chef who inspired her.
The craft brew world has been a welcoming place for female brewers, but people who aren’t in the industry are often less so. Burnside said it’s not unusual for a delivery driver to repeat his request to see the head brewer when she appears. As far as the AB InBev purchase, she said, “There will always be those who frown on it.” Personally she hasn’t had any issues.
“I’ve never been told to make a certain beer,” said Burnside. Her only direct contact with the corporation is with one of the people who oversees hop growing and availability. She likes being able to get some of the newer varieties of hops. Ultimately, Burnside is happiest when her hand controls the finished product.
10 Barrel’s founders, Garrett Wales and brothers Jeremy and Chris Cox, continue to run the brewery, which has expanded to the tune of $10 million, six new 400-barrel tanks and an increased capacity of 120,000 barrels a day. So far, even with increased production and new facilities, the quality has remained consistently high and business continues to increase.
By Jim McLaren
For the Oregon Beer Growler
Bryce Morrow was sliding easily into his brewery project.
In five years he, his father and father-in-law went from stovetop brewers to having the first legal brewery in a home garage in Oregon.
The Oregon Liquor Control Commission and the Alcohol and Tobacco Tax and Trade Bureau smiled benevolently on what Bryce was doing. His luck continued when, one day while the garage door was open, a dog-walking neighbor happened by and caught a whiff of brewing beer. The neighbor owns a barbecue joint and offered to carry some of Bryce’s beer.
Soon, Bryce and his father Craig -- both Oregon City boys — went shopping for a brewery location. They found it in an old auto showroom at the corner of 14th and Washington Streets.
While father-in-law Rajiam Pursifull was experimenting with brews -- a marionberry beer, a chocolate pale ale, a sour and, of course, the Oregon-requisite IPA — Bryce and Craig outfitted their new space for a 3-barrel brewing system and taproom. Oregon City Brewing Company opened Nov. 15, 2014.
On a concrete pad outside the taproom, below a tricky sign that seems, at first glance, to promise FREE BEER*, Bryce invited a rotating roster of food trucks to park and dish up. “People loved it,” Bryce and Craig agree. “We contacted the best food trucks that we liked in Portland. They did really well and the people, all of our customers, really love it.” Bryce wants the food for another reason. The OLCC allows parents to bring in underage children when the food trucks are on site and Bryce believes family business is key to success.
But then came the first bump in Bryce’s plans. He received a couple of cease-and-desist letters from Oregon City officials and found out why there aren’t any food trucks in Oregon City. A few years back, the city banned them from downtown.
The city will allow food trucks on the old Blue Heron mill site on the Willamette River if it is developed as is hoped. Also, the community development director has said he thinks city ordinances can be revamped to allow trucks elsewhere, but things are moving slowly. Bryce says he understands. “They’re busy and they’ve got a lot of things going. I don’t expect them to drop everything else they’re doing and take up this initiative.”
This is where good business and politics come together. Besides beer, Bryce also sells shoes. He is the CEO and co-founder of Solestruck, an online shoe company with just one brick-and-mortar store in Portland’s Pearl District. With a history, then, of giving people what they want, Bryce decided to ask Oregon City what it wants. He says an informal survey in the taproom garnered about 2,500 pro-food truck signatures in three weeks. Of course, some of the great political movements in history have begun over a beer or two and since Oregonians love to vote on things, the successful survey convinced Bryce: “We’re going to pursue putting it on the ballot in November, so it would be a voter initiative.”
Getting products, beer or shoes, to customers is what drives Bryce. After being open for just over six months, he says, “We’re going to eventually increase our capacity and we’ll upgrade our warehouse. But we want to make sure when we do that it is the right thing for us.”
Ahead of that, the brewery will soon be offering Crowlers. Bryce, smiling like a kid with a new toy, says “We have something unique coming that I’ve just ordered from Oskar Blues (a Colorado brewery), a Crowler system.” It uses a special machine to draft fill and seal a 32-ounce can in about two seconds. It keeps the beer fresh until you pull the tab and pour it out.
The Oregon City Brewing Company taproom offers more than OCB beer. Hop on a stool at the bar, look above the turntable and the shelves of vinyl records and you’ll see four big LCD screens. They are digital menus announcing 44 selections from other breweries, cider makers, wineries and even some root beer. All of it is aimed at helping people meet and fall in love with the best beer.
*And about that sign at the corner of 14th and Washington Streets -- it does say “FREE BEER” in large letters, but look closely. In smaller letters you’ll see the word “Wi-Fi” below “FREE” and the word “Great” above “BEER.”
Oregon City Brewing
[a] 1401 Washington St., Oregon City
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